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Windows 10 Pro Transfer to new machine/owner


Hello,
I have Windows 10 Pro Retail (Upgraded from Win 7 Pro Retail) currently installed in desktop I wish to sell.
The issue is that the buyer is not interested in purchasing the OS so I will be removing the SSD it is currently installed on.

What is the best way to transfer my ownership of the OS? Windows 10 does not appear to have a serial key as was the case with Win 7?

Any advice is greatly appreciated.

Angelos

Digital entitlement assumes the upgrade key's EULA - The generic Win10 key being retail is a mere convenience.

Retail remains retail (transferable)
OEM remains OEM (non-transferable)

PS: That means you can pop your SSD into a new machine and activate it with Win 7 Retail.

Digital entitlement assumes the upgrade key's EULA - The generic Win10 key being retail is a mere convenience.

Retail remains retail (transferable)
OEM remains OEM (non-transferable)

PS: That means you can pop your SSD into a new machine and activate it with Win 7 Retail.
This raises an interesting question.

The Seller certainly complies with EULA if he reinstalls 10 on a new pc, and activates it using a 7 retail key, if he removes ssd from old pc. The EULA just states you have to remove windows 10 from old pc, nothing about deactivation etc.

However, if buyer of old pc was later to put a blank drive in and clean install windows 10, it would probably activate due to the previous digital entitlement, as far as I can see. I am not suggesting new buyer is necessarily attempting to do anything illegal e.g. he could be just be trying windows 10 on a trial basis, and is surprised when it activates.

Common sense dictates that this cannot be correct, but how can this be prevented unless MS can detect this (perhaps they can?) and automatically deactivate, or provide a mechanism so user can formally deactivate, the original digital entitlement?

This raises an interesting question.

The Seller certainly complies with EULA if he reinstalls 10 on a new pc, and activates it using a 7 retail key, if he removes ssd from old pc. The EULA just states you have to remove windows 10 from old pc, nothing about deactivation etc.

However, if buyer of old pc was later to put a blank drive in and clean install windows 10, it would probably activate due to the previous digital entitlement, as far as I can see. I am not suggesting new buyer is necessarily attempting to do anything illegal e.g. he could be just be trying windows 10 on a trial basis, and is surprised when it activates.

Common sense dictates that this cannot be correct, but how can this be prevented unless MS can detect this (perhaps they can?) and automatically deactivate, or provide a mechanism so user can formally deactivate, the original digital entitlement?
It is an interesting question - I think digital entitlement is still a grey area that may need a separate EULA

A method (like MSA activations) where the sold PC is removed from your devices and subsequently deactivated may help as well.

Thanks for the answers.
Some interesting scenarios here but I guess this is not all too common and shouldn't affect MS in any material way.

Windows 10 Pro Transfer to new machine/owner